Customized tenant amenities are the next big thing. Are you prepared to compete with real estate giants for future tenants?
1) Push For More 'Airbnb-Proof' Properties
Hoteliers are aiming to boost the amenity offerings that Airbnb properties lack in a strike against the home-sharing giant and similar services. With hotels losing an average $450M in annual revenues to Airbnb, according to hotel research and marketing firm HeBS Digital's Q1 2017 report, the industry is looking to expand and market those services that are unique to hoteliers, such as guest services, security and safety, and on-site amenities.